Flagship course
Event Path Sculpting Studio
An eight-week studio where you turn messy telemetry into narrative paths your product org can trust.
Modules
Listening walks
Observe a product journey without opening a dashboard; sketch friction by hand.
Taxonomy clay
Shape event nouns and verbs; practice pruning duplicates.
Path carving
Build primary and recovery paths with intentional branching.
Drop language
Distinguish path drops, hesitations, and dead interactions.
Behavior briefs
Present findings to mixed audiences without drowning in charts.
Instrumentation handoff
Write engineer-ready notes and acceptance checks.
Korea context lab
Apply patterns to local payment and messaging examples.
Studio showcase
Critique circle finale with alumni guests.
Learning outcomes
- Produce a defensible event taxonomy for one product area
- Explain software behavior with path language, not vanity rates alone
- Facilitate a 20-minute critique with peers
- Hand off instrumentation changes without ambiguity
Informational pricing
₩720,000 · Pattern Carve seat
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FAQ
Do I need SQL before week one?
Comfort with basic queries helps, but we provide templates. Advanced warehouse work is intentionally light.
What is a real limitation of this course?
We do not install or configure your analytics vendor for you. If your company blocks schema changes, you will practice on sample apps instead — still useful, but slower to show workplace impact.
Are sessions recorded?
Yes, for enrolled learners. Critique circles remain opt-in for recording to protect psychological safety.
Learner notes
The showcase felt nerve-wracking, yet the feedback on my recovery-path sketch was the most specific critique I have received at work.
Week five’s brief template now lives in our Notion. We still argue about property names — the course did not erase that — but arguments finish faster.